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Hi! My name is Ming, I'm a seasoned industrial designer.

 

I combine experience from having been in an international design consulting agency and OEM/ODM with the goal of creating value-driven user experiences through empathy, clarification and simplification. Having an engineering degree in addition to a design degree, helps heighten my analytical skill to provide better thought out design solutions. I am a hands-on detail-oriented problem solver, proficient in transforming design challenges into marketable products with brand values in mind.

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With 10+ years of design consulting and strategic innovation combined, I maintain a passion for learning new technologies, processes and methodologies; particularly how they can assist in creating meaningful interactions and/or functions.

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On the side, I enjoy watching documentaries, design and engineering related shows, as well as collecting die-cast cars. 

Specialties:
* Guided and led design efforts from research insights to prototyping till production.
* Maintained project schedules adhering to strict strategy road maps.
* Worked with marketing and sales team to define or develop project goals.
* Coordinated cross functional team's efforts, then aligned and updated progress
* Collaborated with vendors to implement innovative technologies.
* Presented to and effectively guided clients or stakeholders throughout the design process.
* Self-learning UX design methods to be knowledgeable in its processes from research, synthesis to prototyping

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Good reads:
* Undercover user experience design -- Cennydd Bowles / James Box
* Universal Methods of Design -- Bella Martin / Bruce Hanington
* This Is Service Design Thinking -- Marc Stickdorn / Jakob Schneider

"Instead of trying to be original, simply try to be clear.
 In the search for clarity, you may become original."


                                  -- Milton Glaser 

Experience /

Mitac Digital | ID Project Manager 

Fall 2020 - present

* Led design for Mio brand products and CDR ODM work for Japanese client
* Strategized with brand PM on specs and product/brand direction

* Close co-work with engineering to tackle production challenges

* Taking an active role within the UX/UI team to gain experience on process and implementation, while participating and assisting with usability testing

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Freelancer | Senior designer

Winter 2019 - Summer 2020

* Learning UX/UI design skills and methodology to integrate into and enhance design process.
* Conversational English tutor.

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Compal Electronics | Senior designer (Leader responsibilities)

Spring 2016 - Winter 2019

Part of the user interaction team focusing on smart devices. 

* Led design efforts from research insights to prototyping for production.
* Maintained project schedules and checkpoints based on strategy road-maps.
* Collaborated with vendors to implement innovative technologies.
* Coordinated cross functional team's efforts while following and updating progress.
* Managed design team personnel depending on project needs. 
* Served internal business units (BUs) by providing innovation reference designs. 
* Developed junior talent.

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Pilotfish | Senior designer

Spring 2010 - Winter 2015

Worked on projects ranging from soft goods to a wide array of electronic devices.
* Conducted user experience and market research to establish insights in behavior, interaction and/or trend
* Generated and guided concepts from sketches to prototypes to production
* Made sure the value-added in design solutions are maintained throughout the process
* Collaborated seamlessly with vendors and cross-functional teams while maximizing design integrity
* Assured the quality of mock-ups and/or prototypes
* Built and maintained strong relationships with clients
* Oversaw multiple projects at any one time

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Substitute Military Serviceman | Graphic designer

Summer 2007 - Winter 2008

* Designed graphics for paper and digital media
* Assisted in event organizing and set up
* Proof-read English documents

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Nike | Exhibition designer (Freelance)

Spring 2007 - Summer 2007

* Provided exhibition design concepts that led to the successful re-launch campaign of NikePro (3m tall torso shaped vending machine at Xinyi Vieshow)

Skills /

Languages

English - Fluent

Mandarin - Fluent​

Indonesian (where i grew up) - Basic

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Software

2D - Photoshop / Illustrator

3D - Pro/E / Solidworks / Rhino / T-splines

Keyshot​

MS Office - Word / Excel / Powerpoint

Research - User / Field / Market / Trend

Contextual Inquiry

Brainstorming

Storyboarding

Sketching & rendering - Freehand / Digital

Physical model-making

CAD modeling

Prototyping - low end to high end mock-ups

Usability testing

Education /

Academy of Art University | B.A Industrial Design, 2007

San Francisco, USA

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Penn State University | B.S Electrical Engineering, 2003

Pennsylvania, USA

Accomplishments /

2018 iF Design Award Comfort Care

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2017 iF Design Award Machan Medical Computer Cart

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2014 Taiwan Excellence Award Zyxel Dual Band Wireless IAD

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2013 Taiwan Excellence Award Unitech Industrial Handheld PA690 Medical Clinical Assistant

2021 © Ming Tsai. All rights reserved.

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